Archive for Non-argumentative Persuasion

Mitt Romney cares about his wife

Mitt Romney cares about his wife

June 24, 2012 No Comments

Character profile of Mitt Romney, through testimony of wife and sons.

Obama’s “Kill Romney strategy”

Obama’s “Kill Romney strategy”

June 24, 2012 No Comments

Romney ad from late Spring 2012, seeking to raise money for the general election campaign.

Burger King – the big seven incher

Burger King – the big seven incher

July 16, 2011 No Comments

From Summer, 2009, Burger King's highly suggestive ad 'The Big Seven Incher.' This was collected by one of my students at McDaniel in the fall of 2010.

People who misunderstand The Onion

People who misunderstand The Onion

June 10, 2011 No Comments

From from 'Literally unbelievable', a tumblr blog dedicated to tracking facebook posts that misunderstand stories from the satirical newspaper The Onion.

Travelocity – Sex

Travelocity – Sex

March 22, 2011 No Comments

A Travelocity ad from the 'roaming gnome' series. Not an argument, but a good example of non-argumentative persuasion.

Fake Expert

Fake Expert: A fallacious appeal to authority in which the 'expert' is not an expert at all.

Expert in the wrong domain

Expert in the wrong domain: a fallacious version of an appeal to authority - i.e. appealing to a doctor...

Slippery Slope

Slippery slope: If we take one step, we’ll have to take all the rest of them because there’s no...

Post Hoc Ergo Propter Hoc

Post hoc ergo propter hoc: “After this, therefore because of this”, a fallacy in reasoning about causes. (I took...

Poisoning The Well

Poisoning the well: Telling the audience what to think of a speaker when you’re introducing the speaker (My next...